Mission of the Beauty & Personal Care group
The mission of the Beauty & Personal Care group is to advance water reuse and recycling in factory operations. Through a series of in-person and virtual meetings, the Group has discussed key challenges, exchanged valuable knowledge and experience, and set out objectives to meet their water circularity ambitions.
Immediate objectives & approaches
The Beauty & Personal Care group’s primary objective is to advance water reuse and recycling in factory operations, by participating in activities including:
1
Identifying pain points inhibiting water reuse and recycling
2
Benchmarking policies, standards and practices related to water management
3
Exchanging knowledge and experience around technology and system performance
4
Determining technology gaps and innovation needs
5
Exploring potential collaboration on technology development, collective action and advocacy
6
Developing guidance for the industry based on working group learnings
Beauty & Personal Care group members
Eight major global brands are currently participating in the Beauty & Personal Care group, including:
Outputs
Water stress is intensifying into one of the defining business challenges of this decade. No company can solve it alone.
Over the past three years, the Corporate Water Leaders’ Beauty & Personal Care group brought together leading global brands, including Beiersdorf, Colgate-Palmolive, Coty, L'Oréal, Unilever, and Wella Company, to share their hard-won insights on water circularity.
This sector insights report brings that knowledge to you, including practical case studies, technical solutions, and candid accounts of overcoming barriers—from regional water scarcity to stakeholder concerns. Together, these accounts form a comprehensive roadmap for industrial water users navigating an uncertain future.
Register your interest to keep up to date with the latest activities and developments from the Beauty & Personal Care group.